Sustainable Development
“Sustainable development is development which meets,
the needs of the present, without compromising the ability of future
generations to meet their own needs.” World commission on environment and
development.
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Economic
sustainable development
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Environment
sustainable protection
•
Social
sustainable development
Traditionally economic development was considered as
the progress in GDP. It is expected here to improve human welfare by enhancing
the quality of life, and reducing the consumption of resources. It is important
here to empower people to have a better standard of living while earning wealth
in engaging in economic activities and providing the present and future
generations with prosperity and protection by confirming a high standard of
life style and eradication of poverty of the people world wide. A competitive
market is important for this and it is expected to reach an economic
sustainable development by producing eco friendly products that are affordable.
There are limited resources in the world for us. Every
human being who lives on earth needs clean air, water, suitable habitat to live
in as well as fertile land to produce adequate food. It is expected to satisfy
the basic human needs such as air, water, food and shelter through environment
sustainable protection by the quality presence, maintenance and protection of
the basic human needs.
In sustainable environment protection, human
activities for the protection of global environment and for the future
generations are expected while considering on how to do effective changes
without destroying the natural environment. Adverse effects that have risen
such as global warming, destruction of forestry, excessive fishing in oceans
should be focused here. To satisfy human needs, natural resources should be
extracted from environment. Environment sustainability can be protected through
consuming resources, which cannot be replaced, at a lower speed rather than the
speed they take to replace themselves naturally.
To ensure a sustainable future,
needs and wants of people could be satisfied equally/ fairly. In other words,
while human needs and wants can be fulfilled at a high standard, there
shouldn’t be corruption or violation of others’ rights to do so. To ensure this
position in social sustainable development, it emphasizes on giving equality,
social capital, social integrity, commitment of community and development of
human rights, social responsibility, social justice to everyone. It is expected
in social sustainable development to have human development by satisfying human
needs while not violating the needs of future generations.
The way that businesses can contribute
to sustainable development
While selecting strategies and activities by a
business to fulfill needs and wants of a business itself and its stakeholders,
it should develop and protect natural and human resources for future needs.
Then that becomes a sustainable use of a business. To make sustainable
development a reality, cannot be done only by one business working for it alone,
rather consumers including total world - economic community should actively
contribute for that.
Facts that a business should concentrate
on working towards economic sustainability.
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Economic
development and stability
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Efficiency (Use
of resources)
•
Competition
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Production and
consumption
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Employment
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International
trade.
Steps that can be taken by a business to
ensure economic sustainability
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Job designing
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Empowering skills
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Efficient use of
resources
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Efficient usage
of capital
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Risk management
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Empower economic
development
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Growth in
benefits of stakeholders
•
Investment for
national economic growth.
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Introducing
innovation
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Developing
technology
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Contributing to
the development of business infrastructure.
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Employee welfare
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Improving
exchange and transaction process.
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Encouraging
production process.
Facts
that a business should concentrate on working towards environment
sustainability.
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Consumption of
resources.
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Raw materials and
waste management.
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Risk management
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Protection of
natural and cultural heritages.
Steps
that can be taken by a business to ensure environment sustainability
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Buying eco friendly
products.
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Engage in
activities by retaining resources such as raw material, energy, water in the
production process.
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Putting into
practice concepts such as 3R, 4R, 5R in waste management.
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Use of eco
friendly transport modes.
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Use of dangerous substances
in a safe manner.
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Minimizing the
pollution of water, air and soil
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Taking action to
protect bio diversity.
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Acting in
accordance with environment rules and regulations.
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Working together
with government and non government firms for environment protection/ eco
friendly activities.
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Usage of eco
friendly powers such as solar power.
Contribution of businesses for social and cultural sustainability
Facts
that a business should concentrate on working towards social and cultural
sustainability.
•
Enhance the
standard of living of people
•
Provide equal
opportunities to people.
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Create social
integrity
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Encourage
international participation.
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Maintain human
capital
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Protect local
traditions and customs
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Protect cultural
environment.
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Take action to minimize
poverty ( people in need)
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Employee
relationships.
Steps
that can be taken by a business to ensure social and cultural sustainability
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Respect for human
diversity
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Contribute to the
protection of human rights.
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Act with equity
and provide equal opportunities.
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Contribute to the
essential facilities such as education, health and transportation
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Contribute to the
social assurance activities,
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Contribute to
respect and protect cultural diversity
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Contribute to
protect law and peace.
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